Focus Group SurveyThank you for agreeing to be a part of our Focus Group.Austin Family MagazineFocus Group Survey 1How many kids do you have and what are their ages? *What area do you live in? Austin-East Austin-Central Austin-North Austin-South Austin-West Pflugerville-Round Rock-Georgetown Cedar Park-Leander-Lago Vista Lakeway-Bee Cave Bastrop-Elgin-Manor Hutto-Taylor Kyle-Dripping Springs-Buda-San Marcos OtherOtherIn the next 12 months, how likely are you to sign up your kids for the following?1 is "Not at all likely" and 10 is "This will happen"After-school care 1 2 3 4 5 6 7 8 9 10Daycare 1 2 3 4 5 6 7 8 9 10Individual sport lessons, like dance, karate or tennis 1 2 3 4 5 6 7 8 9 10Music lessons 1 2 3 4 5 6 7 8 9 10Spring break camp 1 2 3 4 5 6 7 8 9 10STEM program outside of school 1 2 3 4 5 6 7 8 9 10Summer camp 1 2 3 4 5 6 7 8 9 10Team sport, like baseball, basketball or soccer 1 2 3 4 5 6 7 8 9 10How likely are you to purchase the following in the next 12 months?1 is "Not at all likely" and 10 is "This will happen"Camping gear 1 2 3 4 5 6 7 8 9 10Car, boat or RV 1 2 3 4 5 6 7 8 9 10Fitness program or gym membership 1 2 3 4 5 6 7 8 9 10New home 1 2 3 4 5 6 7 8 9 10Pool or spa 1 2 3 4 5 6 7 8 9 10How often do you read these local print publications?1 is "Never" and 10 is "All the time"Austin American-Statesman 1 2 3 4 5 6 7 8 9 10Austin Chronicle 1 2 3 4 5 6 7 8 9 10Austin Family 1 2 3 4 5 6 7 8 9 10Austin Fit 1 2 3 4 5 6 7 8 9 10Austin Monthly 1 2 3 4 5 6 7 8 9 10Austin Woman 1 2 3 4 5 6 7 8 9 10Community Impact 1 2 3 4 5 6 7 8 9 10How often do you visit these websites?1 is "Never" and 10 is "All the time"Austin American-Statesman 1 2 3 4 5 6 7 8 9 10Austin Chronicle 1 2 3 4 5 6 7 8 9 10Austin Family 1 2 3 4 5 6 7 8 9 10Austin Fit 1 2 3 4 5 6 7 8 9 10Austin Monthly 1 2 3 4 5 6 7 8 9 10Austin Woman 1 2 3 4 5 6 7 8 9 10Community Impact 1 2 3 4 5 6 7 8 9 10How often do you visit the following websites?1 is "Never" and 10 is "All the time"365 Things Austin 1 2 3 4 5 6 7 8 9 10Do 512 Family 1 2 3 4 5 6 7 8 9 10Free Fun in Austin 1 2 3 4 5 6 7 8 9 10LiveMom.com 1 2 3 4 5 6 7 8 9 10How much do you rely on the following media for info about family-friendly events in Austin?1 is "Never" and 10 is "All the time"Apps 1 2 3 4 5 6 7 8 9 10E-newsletters 1 2 3 4 5 6 7 8 9 10Print media 1 2 3 4 5 6 7 8 9 10Social media 1 2 3 4 5 6 7 8 9 10Websites 1 2 3 4 5 6 7 8 9 10Word of mouth 1 2 3 4 5 6 7 8 9 10How much do you rely on the following media for info about summer camps in Austin?1 is "Never" and 10 is "All the time"Apps 1 2 3 4 5 6 7 8 9 10E-newsletters 1 2 3 4 5 6 7 8 9 10Print media 1 2 3 4 5 6 7 8 9 10Social media 1 2 3 4 5 6 7 8 9 10Websites 1 2 3 4 5 6 7 8 9 10Word of mouth 1 2 3 4 5 6 7 8 9 10How interested are you in the following local topics?1 is "Not at all interested" and 10 is "You had me at hello"Family-friendly events 1 2 3 4 5 6 7 8 9 10News briefs about family topics 1 2 3 4 5 6 7 8 9 10Q&A with local personalities 1 2 3 4 5 6 7 8 9 10How interested are you in the following general parenting topics?1 is "Not at all interested" and 10 is "I'd read that in a hot minute"Child development 1 2 3 4 5 6 7 8 9 10Education 1 2 3 4 5 6 7 8 9 10Health and safety 1 2 3 4 5 6 7 8 9 10Parenting tips and tricks 1 2 3 4 5 6 7 8 9 10How interested are you in the following topics?1 is "Not at all interested" and 10 is "So interested"Do-at-home activities for kids 1 2 3 4 5 6 7 8 9 10Film reviews 1 2 3 4 5 6 7 8 9 10Humor about parenting 1 2 3 4 5 6 7 8 9 10Product recalls 1 2 3 4 5 6 7 8 9 10How interested would you be in a directory about the following?1 is "Not at all interested" and 10 is "This would be essential info"Daycares and after-school programs 1 2 3 4 5 6 7 8 9 10Education resources, like tutoring and enrichment programs 1 2 3 4 5 6 7 8 9 10Health resources, like doctors and dentists 1 2 3 4 5 6 7 8 9 10Private schools 1 2 3 4 5 6 7 8 9 10Special needs resources, like therapists and support groups 1 2 3 4 5 6 7 8 9 10How often do you pick up Austin Family magazine? Every month Most months A few times a year NeverIf you do pick up the magazine, where to you most often find it? Grocery store Doctor's office Kids' activity venue OtherOtherIf you don't pick up the magazine, why is that? I don't read print magazines I don't know where to find it I forget to pick it up I'm not interested in the content OtherOtherIf you don't pick up the magazine, what would make you want to pick it up? How often do you visit AustinFamily.com? At least once a week A few times a month A few times a year Never OtherOtherIf you do visit AustinFamily.com, what do you look for? [choose all that apply] Events calendar Camp guide Giveaways Local news briefs Articles Digital issue OtherOtherIf you don't visit our website, why is that? I didn't know you had a website I forget to go there I'm not interested in the content I get everything I need from the print edition OtherOtherIf you don't visit our website, what would make you want to follow us? Do you follow us on social media (Twitter and Facebook)? Yes NoIf you don't follow us, why is that? I don't follow businesses I didn't know you had a Twitter or Facebook presence I forgot you had a Twitter or Facebook presence I'm not interested in the posts OtherOtherIf you don't follow us, what would make you want to follow us? Do you subscribe to our e-newsletter? Yes NoIf you don't subscribe, why is that? I don't subscribe to e-newsletters I didn't know you had an e-newsletter I forgot to subscribe I'm not interested in the content OtherOtherIf you don't subscribe, what would make you want to subscribe? If you are human, leave this field blank. Submit
