H-E-B has launched its tearpad fundraising campaign benefitting March of Dimes Texas Chapter and 2015 March for Babies. The campaign, taking place from now until March 31, offers Texas H-E-B and Central Market customers the opportunity to contribute to the March of Dimes by adding a donation in increments of $1, $3 or $5 to their total grocery bill.
“For the seventh year in a row, the prematurity rate has gone down, but we still have a long way to go,” said Winell Herron, Group Vice President, Public Affairs and Diversity for H-E-B, and a member of the March of Dimes’ Texas State Executive Committee. “March of Dimes’ objective of ensuring that all babies have a chance to grow strong and healthy aligns with H-E-B’s goal of providing healthy, fresh foods to Texas families. Working together, we can make a real difference in the life of an unborn child by providing better pre-term information, care and nutrition.”
Last year, H-E-B raised $771,238 to support March of Dimes March for Babies. With this contribution, H-E-B not only continues to be the #1 fundraising team in Texas, but is also among the top 10 teams in the nation. To locate or find additional information about a participating store, visit heb.com and enter your ZIP code.