Lifestyle brand Life is Good® has launched its first t-shirt art contest for kids, encouraging them to focus on the good and spread the power of optimism. Every time kids draw and share “why life is good” they’ll help make life better for kids in need.
“The world today can be an intense, complex and challenging place – but as humans we have a choice to focus on what’s right in our lives rather than what’s wrong,” said John Jacobs, Chief Creative Optimist & Life is Good co-founder.
Now through April 29, 2016, kids ages 3 – 12 are encouraged to hand draw what makes life good for them, then have their parent (or legal guardian) scan or snap a photo, share on Instagram using #LifeisGoodbecause or submit through www.lifeisgood.com/artcontest.
For every entry received, Life is Good will donate $1 to help kids in need. Three grand prize winners will have their drawing featured on Life is Good t-shirts (with net profits donated to support kids in need) and be awarded a $2,000 scholarship as part of the prize package.